Whether you're new or experienced at blogging you always want to be looking for more ideas to drive readers to blog pages. Marketing your blog correctly will give you the results that you're looking for, you're going to find you can not just make a blog, post to it a few times, and expect the world to find you and make money as a result. This will not happen whenever you want it to or have been told in the past it will. However, if you can market your blog effectively, you'll get the results you're looking for.
To begin blog marketing you'll first need a blog (there are free providers available like Blogger or WordPress).
The next step (probably the most important) is to ensure that you update you blog regularly, you should post content to your blog regularly if you're going to get the best results and build an interested group of followers. Many bloggers post to their blogs daily, others once a week, which you choose, you have to be consistent, it'll pay off in the end, believe me. This is a great way to get started with blog marketing, just remember you wont have a blog to market if you do not post in it regularly.
Most free blogs look the same but you can ensure your blog design stands out. You do not want your blog to look and feel like all the others online, so try to make it different. Having a look and feel of your own is a huge plus in the blog marketing world. You can personalize your blog using HTML and changing the code to fit your market or branding. You're going to see this make a difference to your blog as well as your readers see it to hold the readers interest it needs to have good content and be pleasing to the eye!
Getting a theme that's going to match the market you're promoting in your blog will make it look even more professional. You do not want readers to mix your blog with other similar ones. If this is a worry to you, you'll want to ensure you change yours to make it look completely different. If this is not a concern but you're worried about changing codes and HTML because you feel it's beyond your experience at the moment you can use the free templates blog providers have ready made.
Another trick that'll boost your blog marketing is exchange links, exchanging links with other more authoritative blogs and websites in the same market will spread the word about your blog. The authority sites are going to have a higher page rank, and will also be listed high in Google's search results, so it's worth doing some research to see if they exchange links. If they do not, you could always just add those into your blog roll.
Permission to do that is not necessary. However, in the world of blogs, most blog owners are thankful for all links, and are very often willing to return the favor. This is a great way to market your blog which is often overlooked, if you decide to use this technique you will not be sorry, you will see results in one way or another.
It is a trick you can even use to market your website.